Docio recognized in 2017 Jacksonville Business Journal BizTech Awards

Docio®'s cloud-based Software Business Management (SBM) platform, an integrated Software-as-a-Service spinoff from feature[23], offering auto-detection Asset & Inventory Discovery and advanced capabilities in Operational Intelligence, Threat Intelligence, Cloud Analytics, Product Economics, Application Cost Management, and Resource Intelligence was recognized by the Jacksonville Business Journal as 2017 BizTech Award Winner.

The Jacksonville Business Journal's 2017 BizTech Innovation Awards honors those who have set the bar in developing, utilizing and leading when it comes to the use of technology in their own company and with their business partners. Companies and individuals are being lauded for their achievement in several areas, including leadership in the industry, collaboration, and innovation.

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Published on Jacksonville Business Journal, September 8, 2017, by Will Robinson a reporter for JBJ’s articles on transportation, technology, and financial services.


Docio® provides a business analytics software that gives businesses operational insights on their custom application portfolios. By connecting disparate data sources, Docio®'s software gives executives actionable numbers to help them make decisions on how to invest in and utilize their people, resources, and technology.


Docio® exists because there was a disconnect between CEOs and IT departments. The executive and technical sides of most businesses cannot communicate well with each other, Docio®'s founders realized while operating their consulting company, feature[23].

"Most CEOs had no idea what their [custom] software was doing," said Chief Operating Officer Tracy Potts. "The need emerged from our clients on the feature[23] side. A lot of executives were trying to be better [custom] software owners."

Tracy Potts, along with feature[23] co-founders, Mike Potts and Jeremy Vaughan, then asked themselves, "What would make their jobs easier?" The solution was Docio®, a software product more than four years in the making.

"There's not a product like ours on the market," said Tracy Potts.

Because it is the first to launch such a product, Docio® is setting the standard, Mike Potts said. "The bar is so low, it didn't take much to move the needle,*" he said.


After becoming successful after feature[23]'s wing, Docio® was spun off. Docio®'s relaunched software has now sold to almost 20 companies, including some of the Fortune 1000.

"We're converting from 'we think we can' to 'we know we can'," said Mike Potts. Next, he said, will be "how fast."

With its product established, Docio® expects 2018 to be a sales and growth year.

-- Will Robinson, Reporter, Jacksonville Business Journal

Super proud of the Docio team and how much we have been able to accomplish this year! Thank you @jaxbizjournal for the honor of the #BizTech Award today! 📸 with our client, Len O'Neill, CIO & SVP, Suddath International. ________________________________________________________________________________________ #software #digital #SoftwareGovernance #technologist #cio #it #suddath #Innovation #softwareengineering #businessofsoftware #jbjbiztech #shadowAppDev #digitaltransformation #data #analytics #producteconomics #businessofsoftware #portfoliomanagement #operationalintelligence #businessoptimization #threatintelligence #productmanagement #SBM #softwarebusinessmanagement #design #product #jacksonville #techcoastconference #ilovejax

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Quick Facts

Jacksonville's technology scene is on an upswing, with high-tech startups blazing new trails and entrenched companies going in new directions.

The BizTech Awards seek to honor technology-focused companies and technology leaders across the business community who are doing exciting things. Nominations were screened with the help of industry experts and finalists were chosen by an editorial panel.

Successful nominees have made significant achievements within the past year. Nominees have strong records of innovation and outstanding performance and are actively involved within the local business community. Nominees live and work in Duval, Clay, Nassau, St. Johns, Baker, Flagler or Putnam counties.

Jacksonville Business Journal recognizes companies that are on the cutting edge of innovation, in whatever form — hardware, software, business practices — that takes.

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About Docio

Docio® is an automated Digital Risk Management (DRM) platform for CISOs, IT, and Risk leaders to gain insight across the entire security landscape—infrastructure, governance, and software.